SEU: Advisement Materials
Brand Strategy
UX Strategy
Creative Direction
Culture Change
I work closely with the Student Success team, a group dedicated to improving student performance and retention. We are working hard to help every student graduate on time.
I developed a cross-channel campaign to encourage students to see their advisors and register early. We rolled it out and are tabulating the successes this semester.
Micro View
Yes, there are a lot of steps–we are breaking each step down to show its place in the larger scheme of things. Now, our students have a far greater chance of finding their way because we are developijng a language to discuss it as a community!
Macro View
Our end goal is to help students graduate on time with their desired degree. I created a graphic to drive home the idea that they can seek advisment each semester and work to do just that.
I used the brand colors we are working through our campus materials, hopefully lending even more brand awareness at every turn.
Program Sheets
I designed each and every program sheet for every degree SEU bestows.
